Social Media & Digital Strategy - How Social Media can work for you
Social media is forever changing and over the years has become the most reactive and inclusive way of communicating, sharing and doing business.
Each day, more people are engaging with social media and discovering how exciting, energetic, mobile and inclusive this area of digital communication can be, without being overly complex and time consuming.
This interactive session will be delivered by Rene Looper, founder of Tuminds Social Media, who has been delivering social media training and consultancy for over 12 years to a variety of organisations, SME’s and multinationals.
Rene will demonstrate how to make the best use of the different social media platforms like Facebook, Twitter, LinkedIn, Google+, Instagram and Pinterest, and how you can reach new customers and raise awareness of your business.
Using the right tools, Rene will also show you how you can manage your social media activity in an efficient way without spending too much time on it.
When used successfully, social media can be an effective, and relatively low-cost, way of finding new customers, increasing brand awareness and keeping in touch with your existing customers. Take your marketing from ‘word of mouth’ to ‘word of mouse’.
This free quarterly breakfast forum is exclusively open to SFHA Commercial and Supporting Associates only. Spaces are limited and are limited to one place per organisation and will be on a first come first served basis.
Taking place at the SFHA Office in Glasgow on 3rd of July 2018, the forum will begin with refreshments at 9:00am and will conclude at around 10.30am.
How to book
Book your place online by clicking the 'Book Now' button at the top of this page or email the Events Team on email@example.com. For any queries contact us on 0141 332 8113
Speakers & Biographies
Rene Looper has, for many years, been regarded as the go-to person in the Highlands for social media consultancy and training. He is an experienced and inspiring speaker, coach, strategist and trainer.
Rene was one of the first in Scotland to actively educate businesses on the potential of social media when he founded Tuminds Ltd in 2006. In 2011 he was the industry expert on the Social Buzz Awards judging panel, alongside representatives from Google, Tesco, BBC and Microsoft. Rene is a Hootsuite Ambassador for the UK.
Rene presents in an engaging, non-technical way. His sessions are packed with useful information at a very accessible pace, and can be pitched at all levels of expertise. Delegates leave feeling informed and confident about using social media in a way that will help them achieve tangible results.
He has worked with a wide range of clients including Johnston’s of Elgin, Caledonian Sleeper, Balmoral Castle, Famous Grouse, VisitScotland, Diageo, Cairngorms National Park, Highlands and Island Enterprise and Business Gateway.
Social media is a fast moving sector, and Rene is committed to keeping up-to-date with trends and new developments. He generally covers the following subjects, though this is by no means an exhaustive list: Facebook, Twitter, Pinterest, YouTube, Google+, LinkedIn, SEO, Google Analytics and website creation.